TL;DR: The Philips 43-inch 4K UHD smart TV is on sale for £400 on Amazon, saving you 53% on list price.
It’s rare to see a brand offering something genuinely unique. Nowadays, if there is a new technology floating around, it won’t be long until every brand is using it.
Philips and its Ambilight technology seems to be the exception to this rule, as we don’t see many (if any) other brands using anything similar. Ambilight is based on intelligent LEDs that cast on-screen colours onto your walls in real time. The idea is that your screen will seem bigger and every moment will feel closer.